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Performance Marketing That Scales DTC Fashion, Beauty & Lifestyle Brands

SLTC is a performance marketing agency: Trusted by fashion, beauty, jewelry, lifestyle and DTC brands ready to scale. Our paid social and paid search services are designed to attract the right customers, increase conversions, and deliver profitable growth.

On average, SLTC clients see a significant return on ad spend when partnering with us.
COMPANIES WE BUILD, GROW, AND BRAND WITH

The SLTC Roster

Shop Priceless white logo
Peloton white logo
hetime-mens-skincare
janefinds-logo
Yaasa white logo
Warby Parker
Betsy Adam

Why Performance Marketing Matters for DTC Brands

In a crowded e-commerce landscape, relying on organic growth alone isn’t enough. Paid social and search advertising for fashion and beauty brands allows you to:

Target Precisely – Connect with your ideal customer on Meta, Google, TikTok, Pinterest, and beyond.


Grow Revenue Efficiently – Build advertising funnels that drive awareness, consideration, and purchase.


Scale Sustainably – Balance new customer acquisition with retention to maximize long-term growth.


Optimize Continuously – Gain insights from campaign performance and creative testing to improve results.

At SLTC, we combine data, creative strategy, and category expertise to help DTC brands scale profitably.

What’s Included in Our Performance Marketing Services

    • Media advertising strategy and planning

    • Target audience development

    • Keyword research and analysis (for search campaigns)

    • Account setup and campaign structure recommendations
    • Ad copywriting and asset optimization

    • Creative testing across formats (static, video, UGC, etc.)

    • Landing page optimization recommendations

    • Campaign setup across Meta, Google, TikTok, Pinterest, YouTube, CTV, Programmatic, or LinkedIn
    • Bid and budget management

    • Creative refresh cycles based on performance

    • A/B testing for copy and creative

    • Budget allocation across channels to maximize efficiency
    • Regular reporting on KPIs (ROAS, CTR, conversions)

    • Monthly deep-dive analysis with insights and recommendations

    • Attribution reporting using GA4, Meta, Google Ads, and Shopify integrations

    • Actionable next steps for scaling campaigns
janefinds-purse-1

JaneFinds

Luxury Handbag Reseller

Challenge: Standing out in a saturated luxury resale market.

Solution: Paid social and paid search campaigns paired with automation.

Results: +148% website traffic, +23% returning customers, $750K in attributed sales.

shoppriceless

Shop Priceless

Women’s Fashion Brand

Challenge: Increase awareness and conversions for a fast-moving e-commerce audience.

Solution: Seasonal campaigns on Meta, Google, and Pinterest.

Results: +38.6% ROI, 8x ROAS, 42% ROI from Facebook ads.

hetime

HeTime

Men’s Skincare Brand

Challenge: Recover from revenue decline and rising acquisition costs.

Solution: Paid social and search campaigns focused on efficiency and conversion.

Results: +17.5% transactions, +36% conversion rate, improved ROAS.

Why Partner with SLTC for Performance Marketing

Industry Expertise
Deep category knowledge in scaling fashion, beauty, jewelry, and lifestyle DTC brands.
Strategic Partnership
We act as an extension of your marketing team, not just campaign managers.
Proven Results
From improved ROAS to multi-million-dollar revenue lifts, our case studies speak for themselves.
Agile and Data-Driven
As a boutique agency, we adapt campaigns quickly and prioritize profitability.

That’s why leading brands like JaneFinds, Betsy & Adam, and Erica Weiner trust SLTC to run their performance marketing campaigns.

FAQs About Performance Marketing Services

  • Most clients begin to see measurable improvements within 60–90 days.
  • Meta (Facebook & Instagram), Google, TikTok, Pinterest, YouTube, LinkedIn, CTV, and Programmatic.
  • Packages start at $4,500/month for single-channel campaigns.
  • Yes. We partner with both emerging and established DTC brands. Whether you’re building momentum or ready to scale, our team tailors strategies to meet you where you are, and grow with you.

Ready to See What’s Possible with
Performance Marketing?

Stop guessing. Start scaling.
With SLTC, you’ll have a performance marketing partner who understands your industry, your audience, and your growth goals.